New Youtube ToS Preventing Some Youtubers from Making Money

As of today Youtube has begun notifying Youtubers if their video is no longer allowed to be monetized. The specific video is included in the notification and will no longer generate any sort of revenue if it is not deemed "advertiser-friendly". The attached image shows what is and is not deemed "advertiser-friendly".

I'd like to hear everyone's thoughts on the matter, and whether or not you feel like an idea you have is a potential, better solution to those videos being marked as incapable of earning revenue.

I saw this one YouTuber complaining about that. They sent him a whole list of his videos that have been demonetized, and he seemed pretty upset because YouTube is his full-time job and if he's not gonna be able to make money off of it then there's not much of a point for him to keep making the videos. He said he'd probably just end up quitting YouTube altogether if it persisted throughout rest of the year.

How do they define an "advertiser-friendly" video?

https://twitter.com/kiandymundi/status/771140611520995329

I can't figure out how to post images on the board from my phone, but here's a link to an image outlining what defines it.

You should be allowed to make money off of your commentary on the news. I mean, that's what the news does. CNN, Fox, MSNBC. They all throw their own spins and tones on the news. Fox takes it to a whole different level, of course.

I think that YouTube should simply put the responsibility on the advertisers. Make it simpler for them to request their ads pulled from certain videos or channels.

Here's one of my favorite YouTubers talking about the news rules:

Personnaly, I'd like to see the ads become kind of a partnership with the Youtubers, that way the Youtubers can support companies that they enjoy and think their audience would enjoy and vice versa. It would also allow companies to see if they want that specific Youtuber representing them. It's a lot of work sure, but I feel it's a great option.

This actually doesn't make a lot of sense to me, because I was under the impression that Youtube ads were actually a part of Google Ad sense, and I'm a bit thrown off that the rules change is even possible. I don't watch alot of youtube anymore, but I'm worried about some of my favorite you tubers and their business.

As a side note, YouTube fucked up. Twitch is bigger than ever and this business slip up is going to make them even bigger. Never been a better time to be a streamer.

Won't be surprised if an aspiring entrepreneur siezes the opportunity to make a competing NewTube.

I feel YouTubers will now have to switch to personally advertising for companies in the videos themselves (along the realm of Makeup tutorialists who advertise certain products) in order to continue making money off of their videos.

So, essentially, YouTubers that want to continue generating the same type of content will have to "sell out" in order to do so.